Business Generator Event
This event provided an opportunity to network with other like-minded professionals with an emphasis on enhancing members' business and generating quality referrals and repeat business.
There was a presentation delivered by Enzo Calamita on the value of referral marketing in generating both new and repeat business through building effective customer loyalty.
Enzo is the MD of the Logos Group and is a seasoned national and international speaker. He brought to the occasion a unique blend of both inspiration and application with a focus on results.
The event started at 18:15h and ended at 20:00h. It was free of charge and included a complimentary buffet with wine and soft drinks.
Following an introduction by Enzo, the 40 business people attending split into small groups. In their group each person in turn had the opportunity to introduce their business and identify the customer for whom they were seeking referrals. The group as a whole then sought to contribute and add value by providing helpful insights and quality referrals.